Operating across multiple markets is now the standard but being able to work well in one area won’t necessarily translate into success in another. The global mobility industry exists to assist businesses in setting up overseas operations.
Global Mobility Market
The nature of the mobility market has changed significantly in recent years. It was once the case that an executive from one country would be sent halfway around the world on an expensive trip to manage a local team. After a few years they would find themselves repeating the process.
Of course, some businesses have managed to achieve a high level of success without ever venturing beyond their initial market. However, in today’s business environment, where businesses of all varieties are increasingly going global, businesses with a limited reach stand out as being less ambitious and out of touch with the current market.
With instantaneous digital communications, it is easy for people across the globe to talk with each other whenever they like and wherever they are. However, even with the advent of video calling and the ability to speak ‘face to face’ despite being miles apart physically, you can’t beat the personal touch. Virtual meeting software can never match the impact of the effectiveness of meeting a face to face representative.
The Global Mobility Survey from Santa Fe Relocation lays out the most recent trends,hot topics, challenges and opportunities facing the Global Mobility industry in 2018.
By sending your best people around the world to visit new locations in person, you will be providing them with invaluable experience of the world around them. These people will gain a fresh perspective on what your business does, and of some of the other markets that they operate in. Businesses need varied and carefully considered ideas in order to compete.
When a business becomes stuck in its ways and stops innovating, it becomes vulnerable to stagnation. If your business is just doing the same thing that all of its competitors, then it will have a hard time standing out and defining itself. Exposing your workforce to new ideas and perspective is a valuable experience and one that you should embrace.
Sometimes you will find your business expanding into a new market where there is only a very limited amount of local experience relevant to your industry. This can complicate the hiring process and can represent a considerable obstacle to your expansion plans.
By sending your most qualified and talented individuals to spearhead new projects overseas, you can transfer the most valuable skills your business possesses to these new ventures directly.
As you expand your operations beyond your own borders, you might find that your pool of specialist knowledge rapidly becomes diluted. As you train new individuals up however, they can then in turn assist with further expansions.
Global mobility is a concept which every business needs to understand. If you have ambitions of one day taking your business global then global mobility is a concept you need to get to grips with.
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