Luke Rees

Luke is a digital marketing executive at AccuraCast – a London-based agency – who write extensively about data, HR trends and the customer experience. He is particularly interested in how data and analytics can make business processes more human.
Gamification At Work: The Future Or A Fad?

Gamification At Work: The Future Or A Fad?

Gamification at work can be hard to justify to those who don’t know the science – “work isn’t there to be enjoyed” they say. But the simple truth is that if the process has been shown to increase staff happiness, and as a result productivity. Whilst still a fairly new...